Switzerland’s musical creativity is represented by 20 bands at this year’s Reeperbahn Festival in Hamburg, Germany. It is one of Europe’s biggest club and pop culture festivals, and often an essential platform for newcomer artists’ next steps.
The Swiss band Soft Loft have been nominated for the festival’s Anchor Award. Selected by a panel of key players in the international music industry, each nominee will perform two shows to convince the jury. „The jury’s focus is on the quality of the coherent overall package: Music, lyrics and performance must be outstanding and independent,“ explains Reeperbahn Festival.
Soft Loft made their first splash in March 2023 with their debut single, Is It Me, quickly catching hearts everywhere. Since then, the band has frequently entered Negative White’s Weekly5 selections. But the band around singer and songwriter Jorina Stamm started even earlier under the name Ellas.
You can learn how Soft Loft came to be and why they are also exceptional on stage in our report from their show at Salzhaus Winterthur in 2024:
IndieSuisse, the association of independent Swiss music labels and producers, is presenting the IndieSuisse Album of the Year Award for the 12th time. Fabienne Schmuki was honoured with the Special Achievement Award.
As part of the m4music Festival, the association WEMUSIC presented initial ideas and a roadmap for the “Apprenticeship & Music” project. Here’s an overview of the project.
IndieSuisse, the association of independent Swiss music labels and producers, is presenting the IndieSuisse Album of the Year Award for the 12th time. Fabienne Schmuki was honoured with the Special Achievement Award.
Zürich Openair will not take place this year, citing schedule changes of international festivals as the main reason. The music festival is scheduled to return in 2027.
Sivert Høyem is one of Scandinavia's most distinctive voices. As the charismatic frontman of Madrugada, he made music history. We are giving away 2x2 spots on the guest list for his concert on February 26, in Zurich.
With his raw voice, genuine passion and impressive range, Shawn James will be playing at the Plaza Zurich on Thursday, 5 February 2026. We are giving away 2x2 tickets for the show.